Marketing for Coaches (1) – Status Branding and Honest Self-Promotion

https://www.youtube.com/watch?v=_hpCT1lBGiU&rel=0 Summary: First in a series on marketing for coaches. Andy says many coaches, therapists and practitioners market themselves poorly, and that grand claims tend to gain the most attention. He advises against long strings of letters, accreditations and lists of courses attended, argues that exaggerated self-promotion is dishonest towards customers and oneself, and suggests..

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Life after Facebook…books, books, books!

https://www.youtube.com/watch?v=mVMHT7wlS2w&rel=0 Summary: Andy answers viewers who asked what he has been doing since leaving Facebook. He describes having more spare time, adding in-depth material to his YouTube members section, including videos on understanding psychotic communication and Ericksonian hypnotherapy, and reading books again. He shows several books, and mentions upcoming trainings with early-bird deadlines.

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38. Painting The Dog – (Tales from the Rainbow Machine by Andrew T. Austin)

https://www.youtube.com/watch?v=nSMn3mkHLxg&rel=0 Summary: Andy reviews the painting the dog chapter, which was originally going to be the book's title. He explains that the phrase came from a hypnotic regression in which a client recalled painting the family dog aged six. The chapter covers his early work gathering direct feedback from clients, and he argues that people..

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37. Phobia – (Tales from the Rainbow Machine by Andrew T. Austin)

https://www.youtube.com/watch?v=tKJWI7_E4Uk&rel=0 Summary: Andy reviews the phobia chapter and confesses that parts of it are not accurate, although he believed them at the time of writing. He separates a phobia from simply disliking something, explains why curing a phobia can feel like having to face the feared thing itself, using an injection example, and notes that..

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36. Messiah Complex – (Tales from the Rainbow Machine by Andrew T. Austin)

https://www.youtube.com/watch?v=PGERDS9SC_8&rel=0 Summary: Andy reviews the messiah complex chapter, calling it one of his favourites. He compares people in mental health settings who believe they are divine figures with religious leaders, and draws parallels between collection plates, ongoing therapy fees and ever-higher levels of training courses, raising the question of where madness and religion are told..

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35. Voodoo Science – (Tales from the Rainbow Machine by Andrew T. Austin)

https://www.youtube.com/watch?v=TJ2mNLf7-S4&rel=0 Summary: Andy reviews the voodoo science chapter, the story of a man who believed a former partner had cursed him and who came to see Andy about it. He discusses the difference between a belief and a fear that something might be true, and applies this to delusions, post-surgical delirium and interest in occult..

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34. Reframing – (Tales from the Rainbow Machine by Andrew T. Austin)

https://www.youtube.com/watch?v=zv-VfC2Ga4U&rel=0 Summary: Recorded in the attic during rain, Andy reviews the reframing chapter, which opens with his own example of relabelling anxiety as excitement. He criticises how reframing is often applied in the therapy scene, arguing that imposing a different label is not good reframing, and that a diagnostic label can become the frame for..

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33. A Mouthful – (Tales from the Rainbow Machine by Andrew T. Austin)

https://www.youtube.com/watch?v=cXXdrDMNw-g&rel=0 Summary: Andy reviews the chapter A Mouthful, which tells of an unpleasant incident from his second year of nurse training and links it to examples about overeating. He then widens the discussion to how people consume information, comparing social media, infinite scrolling and echo chambers to diet, and why many people feel unable to..

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32. Tinfoil Helmet – (Tales from the Rainbow Machine by Andrew T. Austin)

https://www.youtube.com/watch?v=lxBQtQgFXqU&rel=0 Summary: Andy reviews the tin foil helmet chapter, a few pages of tips on working with internal dialogue and changing the submodalities of what is heard, with examples from people who have schizophrenia or hear voices. He also discusses personal boundaries, how far a sense of self extends, how this varies between cultures, and..

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31. Brain Cancer – (Tales from the Rainbow Machine by Andrew T. Austin)

https://www.youtube.com/watch?v=lxPoxtLmCfE&rel=0 Summary: Andy reviews the brain cancer chapter, a case study of a young woman who came to him distressed by what she had understood a doctor to say about her diagnosis. He also discusses miraculous healing stories told in some therapy circles and distinguishes between different kinds of tumour, drawing on his hospital work.

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